Sunday, December 2, 2012

Advocacy: My Dream in a Shoebox

One of the things that I await during December aside from parties and the Christmas bonus is doing something for charity. And this year, it's going to be my second time to join the project called My Dream in a Shoebox.


Taken from their websiteMy Dream in a Shoebox was the brainchild of the Business Processing Association of the Philippines (BPAP) and TeamAsia's partnership with Children's Hour and Department of Education (DepEd). Now on its fourth year, it has become a Christmas tradition of collecting and distributing shoeboxes filled with school supplies to less fortunate Filipino children.

Just a few things


Aside from the usual wording, I just wrote
Merry Christmas from your secret Santa :-)


It caught me by pleasant surprise to find out that the charity event I am supporting is spearheaded by TeamAsia. I am familiar with this marketing communications firm because they were the organization we featured in 2010 when I was assigned by my then managing editor to be the mentor to our then neophyte writer, Jeff Zapanta for what happened to be his first writing stint and my final project (after four and a half years) with the magazine of Meralco Development Center (which is now First Pacific Learning Academy).

Anyway, we were given four options to show our participation for the project. I chose to DIY my box and shop for school supplies to be given. Mainly because I find huge delight at the sight of shopping for school supplies and because the bookstore is my happy place (second to Jollibee). And for this year, I did a little extra special by sending out a Christmas card for the child who is about to receive my gift. This is just a little share of what I could do given the blessings that I received this year.

I'm off to send this to our client services division tomorrow morning and the distribution will start on December 19. I am also in support of another organization which I will tell you in my next post.

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